The new google algorithm update is coming out next month that will directly affect everyone’s SEO.
This is not your typical update where they care about your domain authority or your page authority. None of that google strictly focuses on the page experience and the user experience users have on your WordPress website.
The New Google Algorithm Update:
It is coming out in May 2021, which is a month from now, so you do want to make sure that you comply with a lot of these signals.
Largest Contentful Paint:
What this means is a large object, a huge piece of text. If you have something on your website that’s taking your website a long time to load, fix it, optimize it or get rid of it.
The largest contentful paint metrics render the time of the largest image or text block, so anything big on your website has to go it has to go so if you downloaded an image from “Unsplash.” You did not optimize it. That would probably be a factor, which would probably be something you might want to optimize.
A good score a good LCP score is around 2.5 seconds or less, so what elements are considered obviously? It’s going to be some sort of image, maybe a video, something huge on your website.
So you do want to make sure that the largest element on your website does not load more than 2.5 seconds so keep that in mind.
First input delay:
This is very interesting, so this is solely going to measure the inactivity of users. I think what’s happening here is they want to see if users are actually going to your website and engaging, so are they going to the button are they clicking on something and I think that Google actually did this because of what happened on the last update is users had bots on their websites and that caused them to have a low bounce rate.
So google believed that you know. I think they’re doing this now to say, okay, are people actively going to the website and engaging in it? Are they doing stuff on it, and that’s what Google wants to see, so they’re looking for a tap a click or something that causes the browser to say, okay, let’s start the process. They don’t want them to sit there, and you know and fall asleep they want to make sure that your website is inviting or it’s engaging, or it’s inviting them to do something, so keep that in mind.
A good way to make them engage is again having a call to action on your website just having a call to action having somewhere where they can easily click on something and go, and you know something like that would be ideal for this signal.
Cumulative Layout Shift:
Which measures visual stability now. In short, this has to do with preventing anything annoying or unexpected movement of the page content. In fact, the website I need to adjust it for this specific update.
So this can be anything like animations that pop out. It can be a video player that starts playing right away when you visit the websites. It can be a pop-up that blocks your whole screen. Also, it can be any one of those now. It’s actually kind of hard to point your finger on you know what exactly it is. But Google does also give us a perfect example.
They’re trying to go back, and then whoops, it’s like you just lost your money. Now you have to process a refund, so they’re just looking for, I guess you want to say annoying experiences or shifts, so right here we have what is CLS measures the total of the individual layout shift scores for every unexpected layout shift that occurs during the lifespan of each page.
A layout shift occurs whenever a visible element changes its position from one rendered frame to the next.
I’m not really sure if this is reducing my CLS score. Still, for my website benefits, I’m just going to take it off.
Try to reduce anything annoying and respect the new Google algorithm update try to make your websites just more accessible. They do have some tools on how you can monitor it now.
And this is no surprise, but I guess you want to say they’re increasing their percentage of your overall SEO score based on mobile-friendly websites.
You can actually use their mobile-friendly test, so enter in your website, and if it passes cool, it passes.
The New Google Algorithm Update cares a lot about Safe browsing, so they want to make sure that your website doesn’t have SSL on it. You don’t have any malware. You know that’s pretty much it. Also, right here, it says deceptive using for social engineering content. So I guess they’re looking for is your website a scam you know pretty much it so just be very transparent about what your website is about don’t leave any surprises, don’t leave anything that the user is just going to say oh man this is a scam. So anything deceptive, anything weird.
HTTPS is all right, so make sure you have your HTTPS. And if you don’t have it on google, it will say that your website is dangerous. They still want to proceed, so you can avoid all of that by just having an SSL on your website.
So that is pretty much it for the new Google algorithm update. Now, remember it is coming out May 2021, which is next month.